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True Market Insiders

Financial Publishing

I began working at True Market Insiders as a part-time graphic designer and eventually became the Head Graphic Designer, less than a year after starting.

As a small company, I had to be willing to work with multiple departments to meet their graphics needs. I worked on a range of projects which included graphs/charts, social media posts and stories, thumbnail images, bio/landing pages, and a variety of adverts. 

Infographics

A majority of my time was spent crafting graphs and charts for information launches. To begin, I would develop 2 to 3 different color schemes and typography pairings based on the writer's design brief. From there, I would mock up graphs and other assets in those styles.

Here are a few examples:
(Due to legal reasons, I cannot display some information)

Social Media

Working closely with the social media team, I created YouTube thumbnails, Instagram reel covers, Instagram stories and carousel posts, as well as adapted my designs to conform to various platform dimensions. 

Marketing

Although I didn't write the copy, I created many email ads, banners, and pop-up modals to advertise True Market Insiders' services. 

© 2024 by Lilia Smith. Proudly created with Wix.com

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